Magic Potions

Magical formulas inspire fragrance companies. Trendy creative duo Dsquared², for instance, is revealing Potion, a men’s scent that promises to incite amorous desire. Same promise from Diesel, with their perfume Loverdose, a woodsy-oriental elixir that’s supposed to have an aphrodisiac effect…
At the Garancia brand, after l’Eau de Sourcellerie, an anti-age perfume, this year it’s time for a magical skin-care potion christened Elixir du Marabout.

Mystical potions often also invite us to discover rare and exotic ingredients. Like Estée Lauder’s Wood Mystique, a unisex fragrance composed around precious oud wood. The 1,001-nights elixir is garbed in amber and rose essence.
For a more chypry spell, Clinique presents Aromatics Elixir Perfumer’s Reserve. That’s how the house is celebrating their classic scent’s 40th anniversary. The bottle, draped in a mysterious hue, has been graced with a flower carved into the glass.
Fragrant enchantment guaranteed this holiday season!

Carnal Elixir

Loverdose (Diesel)
Women
The Italian fashion brand says this heart-shaped bottle, pierced with an arrow, has aphrodisiac powers. The woody-oriental trail has been jazzed up with gourmand notes of licorice

Magical Infusion

Eau Mage (Diptyque)
Unisex
Eau Mage is a unisex composition with a woody scent warmed up with spices and ambrox. Behind the clever name, redolent of spells and incantations, is a sensually bewitching potion.

Love Potion

Potion (Dsquared²)
Men
Canadian design duo Dsquared² was inspired by the spirit of old-fashioned labs to create this men’s scent blending cinnamon, amber, pepper and patchouli. A fragrance that’s being presented as the 21st-century potion.

Ghostly Bloom

Bougie Fleur Fantôme (Byredo)
Unisex
With this mysterious “phantom flower” candle, Byredo tells the tale of an imaginary blossom. A mystical one that exhales powdery waves of heliotrope and Swedish leather.

Dangerous Nectar

Hypnotic Poison (Dior)
Women
Hypnotic Poison is back in the spotlight in 2011 with a very feline new communication campaign. This spicy-vanilla Poison promises to be hypnotically spell-binding.