Two new men are becoming faces of fragrances: Fendi wil... Go
Tangerine, Orange, Cranberry, Crème de Cassis, Champagne
Water Accord, Lemon Crème, Key Lime Pie
Sandalwood,Labdanum, White Moss, Powdery Notes, Cedarwood, Vetiver
Only Sean ‘Diddy’ Combs, self-made entrepreneur, could launch a fragrance called I AM KING. The scent is designed to ‘empower the modern man to take on the soul of a king and conquer his biggest dreams’. An untraditional fresh fruity woody scent, I AM KING gives men a glimpse into Combs’ exclusive world: jet-setting vacations, superyachts, palatial estates, luxury cars, private clubs and beautiful women.
The scent opens with notes of tangerine, orange, cranberry and ‘Kir Royal’ accord (a cocktail of crème de cassis and Champagne). A cooling water accord evokes the crystal blue sea of the Côte d’Azur. The fragrance also features notes of key lime pie and lemon crème. The warm background fuses woods, labdanum and clean powdery undertones.
Eau de Toilette 1.7 and 3.4 oz ; After Shave Balm 3.4 oz ; Shower Gel 6.7 oz; Deodorant 2.5 oz.
The bottle, shrouded with a chrome cap, incorporates sleek edges with a hint of classic style.