Jeanne LANVIN COUTURE

Wed, 16 May 2012 15:53:46 +0000

Jeanne LANVIN COUTURE opens with notes of raspberry and violet leaf. The floral heart blends peony and magnolia. The trail is composed of cedar and musk. Perfumer: Domitille Bertier, IFF.

Fifi Awards 2012

Wed, 16 May 2012 12:09:12 +0000

L’Eau 2 Kenzo pour Femme

Tue, 15 May 2012 15:09:55 +0000

This new Kenzo perfume opens with a fresh and sparkling blend of pear nectar and lemon pulp. The heart reveals a bouquet composed of rose, freesia and lotus blossom. The trail goes woodsier and muskier. Perfumer: Daphne Bugey, Firmenich.

Grand Bal

Tue, 15 May 2012 15:05:47 +0000

Dior’s perfume Grand Bal opens with a bouquet of ylang-ylang and orange blossom. The heart is composed around jasmine from Grasse, in the south of France. The ball trails off to a gentle end of musks and sandalwood. Perfumer: François Demachy.

Brad Pitt fronting for Chanel N°5, Mark Ronson at Fendi

Tue, 15 May 2012 14:45:31 +0000

Two new men are becoming faces of fragrances: Fendi will be featuring Mark Ronson, while Chanel ihas snagged… none other than Brad Pitt!

It’s official, Fendi will be launching their first men’s scent soon, and the Italian house has chosen Mark Ronson as its face. A 36-year-old English musician, songwriter, producer and DJ, Ronson is best-known for his collaborations with icons like Amy Winehouse, Robbie Williams and Adele. ‘Appearing regularly on international ‘best-dressed’ lists, he is the perfect reflection of modern masculinity (…): sexy, unique, alive and ultra-chic’, Fendi confides.

As for Chanel... the house has just announced that they’ve signed with global star Brad Pitt. He has been chosen to ‘incarnate the hero of the next ad campaign for CHANEL N° 5’.

So just what does that mean? Is Chanel about to launch a men’s version of N°5, or is Brad Pitt going to be the first man chosen to represent the famous floral-aldehyde perfume? We don’t know anything else for the moment… but we should have the answer soon. Photos: Chanel / Fendi.

What do you think about the idea of Brad Pitt fronting for Chanel?

Big Pony 1 for women

Mon, 14 May 2012 13:20:10 +0000

Big Pony Number 1 opens with a sparkling note of grapefruit. The heart reveals a floral-aquatic accord of lotus. The musky base is soft and sweet.

Meow

Mon, 14 May 2012 13:16:29 +0000

Meow by Katy Perry opens with tangerine, pear and orange blossom. The heart reveals a green and floral bouquet of gardenia, jasmine, honeysuckle and lily of the valley. The dry-down combines vanilla, musk, amber and sandalwood.

Lady Castagnette by Lulu Castagnette, making of

Fri, 11 May 2012 15:00:22 +0000

Courtesy of Lulu Castagnette Parfums

Kenzo Homme Sport, commercial

Fri, 11 May 2012 14:57:01 +0000

Dior Homme Sport, commercial with Jude Law

Fri, 11 May 2012 14:54:25 +0000

Courtesy of Dior Parfums