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Laetitia Casta, dark, glamorous beauty

Mon, 24 Nov 2008 10:52:01 +0100

Having been the face of several perfumes, like Promesse (Cacharel), Baby Doll (Yves Saint Laurent) and Allure (Chanel), this fall, French model and actress Laetitia Casta is the mysterious and glamorous face of Notorious by Ralph Lauren. The communication campaign is reminiscent of the Golden Age of black-and-white Hollywood movies, and, according to the company, Laetitia recalls actresses like Lauren Bacall, Faye Dunaway and Ingrid Bergman… who starred in an Alfred Hitchcock thriller called Notorious (1946).

Kylie Minogue, sexy in red

Thu, 20 Nov 2008 12:23:01 +0100

Australian pop queen Kylie Minogue is back on the perfume scene this season with a new fragrance christened Sexy darling. After the gentle floral-chypre darling, and Sweet darling’s gourmand waves of scent, Kylie takes on sensuality with a woodsy-floral fragrance in sexy red. For the holidays, Sexy darling eau de toilette also comes in a gift box with a glowing body lotion.

James Franco, not just another pretty “face”

Tue, 04 Nov 2008 11:22:18 +0100

Gucci has picked Californian actor James Franco, 30, as the face of their new men’s scent. Winner of a Golden Globe in 2001 for his role in the film James Dean, more recently, Franco could be seen in In the Valley of Elah as well as in the Spiderman trilogy. He is also in the upcoming Gus Van Sant film Milk, with co-star Sean Penn. Franco is passionate about painting, too, and he had a show in an L.A. gallery in 2006.

Rafael Nadal, the face of Lanvin Sport

Tue, 14 Oct 2008 11:24:15 +0200

Spanish tennis champion Rafael Nadal, 22, is the new face of Parfums Lanvin. Winner of both this year’s French Open and Wimbledon, as well as gold medalist at the Beijing Olympics, the Number One tennis player in the world will represent Lanvin’s L'Homme Sport line, scheduled for launch in 2009. Rafael Nadal and the parent company for Lanvin fragrances, Inter Parfums (which also markets fragrances for Burberry, Van Cleef & Arpels, Paul Smith, S.T. Dupont, Christian Lacroix, Quiksilver, Roxy and Nickel) have signed an international partnership agreement that should help reinforce Lanvin fragrances’ renown, particularly in Europe and the USA, and to allow them to target a younger clientele. After Chanel (Allure Homme Sport) and more recently, Dior (Dior Homme Sport), the House of Lanvin is launching its ‘Sport’ line, too.

Sofia Coppola: film, fashion & fragrance

Thu, 09 Oct 2008 14:51:07 +0200

Hot young film director Sofia Coppola, 37, to whom we owe the feature films The Virgin Suicides, Lost in Translation and Marie Antoinette, is going to direct her first ad for Dior. Look out for a new campaign featuring Miss Dior Chérie, coming soon. Ms. Coppola is no stranger to the worlds of fashion and beauty. A close friend of fashion designer Marc Jacobs, in 2002, she even posed for the ad for his first fragrance. And according to Women's Wear Daily, Marc Jacobs will soon be calling on her services again, this time to design a collection of handbags and shoes for Louis Vuitton – a house that he’s the artistic director of. Sofia Coppola and her father, Francis Ford Coppola are also the faces of the Louis Vuitton’s latest ad campaign. This is clearly a film director who loves fashion… Photo: Dior Parfums

Natalia Vodianova, the new face of Shalimar

Wed, 08 Oct 2008 11:10:57 +0200

The lovely Russian Natalia Vodyanova, very in demand in the worlds of fashion and fragrance, is the new face of Guerlain’s signature scent, Shalimar. For their new campaign, Guerlain called on Italian photographer Paolo Roversi.

Japan’s trendiest neighborhood inspires fragrances’ “cutest” collection

Wed, 17 Sep 2008 17:39:02 +0200

Building on the success of her first fragrance “L”, singer Gwen Stefani introduces the Harajuku Lovers Fragrance collection for the fall season. The set blends playful fragrances with modern bottle design, bringing to life the vibrant culture of Japan’s trendiest neighborhood, Harajuku (harajookoo). The collection consists of 5 individual eau de toilettes, each in cute doll-styled bottles modeled after the Harajuku Dancers that make up Gwen’s performance troupe. Simply describing the bottles just doesn’t do them the justice they deserve. You can get a closer look at www.hlfragrance.com, where the anime style bottles come to life in their own animated videos. The 5 fragrances are designed to each represent a different Harajuku personality including Love, Music, G, Baby & Lil’ Angel. On the website visitors have the opportunity to take a quiz to see which fragrance most accurately matches their personality. In addition users can record their own “Harajuku Karaoke” video directly to the site allowing the viewer to become part of the experience.

The fragrances will be available this September in sizes of .33 oz & 1 oz, priced at $25 & $45.

Vivienne Westwood DJ

Wed, 17 Sep 2008 11:18:16 +0200

At age 67, and after a long career in couture, English designer Vivienne Westwood is still full of bright new ideas. After fashion, accessories and fragrance, this fall Vivienne is launching a music compilation called Catwalk Breakdown. It’s a heteroclite mix of music from her shows over the years. The album cover flaunts a pair of blue leather platform shoes. Find it at selected points of sale. For more info: www.viviennewestwood.com / Photo: Vivienne Westwood Parfums

Jean-Paul Goude, nature-documentary director…

Tue, 02 Sep 2008 12:14:33 +0200

Photographer and director Jean-Paul Goude, to whom we owe many fragrance ads (most notably Chanel’s) directed the campaign for Guerlain’s latest men’s scent, Guerlain Homme. The TV ad features green-eyed Brazilian model Renne Castrucci drinking straight from a pond surrounded by wild animals – leopards, elephants, lions, giraffes and more. Droll and virile, the tagline to this fragrant nod at Tarzan is: ‘Guerlain Homme, for the animal in you.’

JLO gets into men

Tue, 02 Sep 2008 12:12:22 +0200

Six months after giving birth to twins, Jennifer Lopez is back to work. After her perfumes for women only, Jennifer Lopez is now also thinking of men. In September, she’ll be launching her first men’s scent, christened deseo for men, a woody aromatic warmed up with amber. It will follow up on the success of deseo, an exotic woodsy-floral whose name means ‘desire’. Both fragrances will be available in several countries, including the USA, of course. For more info: www.jenniferlopezbeauty.com