‘… And make that right turn off Melrose on La Brea Avenue ’

I have to admit, you don’t get to Yellow by chance…

But if you are looking for a fashion-forward, yet low-key, discreet hot spot, Yellow is THE place to shop… so making that right turn off Melrose Avenue is a wise decision!
Yellow door!

 

With new hard-to-find designers – that’s what sets Yellow apart: its willingness to take chances on new designers – you’ll find the latest New York Madison Markus, or L.A.’s hot ‘it’ brands such as Karen Zambos vintage couture (I’ve said it before… I’m a fan) , and for a Euro touch, the French Paul&Joe or Barbara Bui Essentials.

This loft-style boutique attracts A-lists celebs like Cameron Diaz and Carmen Electra who are known as regulars… just make sure you get your hands on the hot stuff before they do!

On the counter, I found hip young L.A. fragrance brands like Pilar & Lucy, and Devour caught my girly eye…and nose, too!

Yellow on N La Brea Avenue, a hot spot for L.A. ’it’ brands or even better: not ‘it’ yet…
Inside Yellow boutique… If you take a good peek, you’ll see Monica smiling behind the counter
The Yellow window on N. La Brea displaying spring-cute dresses
Pilar & Lucy, Devour fragrances, Trapp candles and eclectic jewelery…

Every young –literally, or at heart – girl in L.A. owns a Pilar and Lucy fragrance oil…

Pilar and Lucy is a mix of old Hollywood romance and girly glam… the characteristic black and pink label is reminiscent of old Hollywood. This L.A. fragrance line was created by two L.A. girlfriends: Victoria, a former ballet dancer and model, and Gretchen, a poet and former manager of the Kitson boutique in West Hollywood. The result is utterly cute & girly, with two unforgettable scents, with yummy sweet notes that will thrill vanilla addicts like Carmen Electra and Britney Spears… told you it was about girly glam!

Pilar and Lucy I "the exact friction of stars" is a warm, sexy vanilla-based scent. Like eating chocolate in bed after a day at the beach with the lover of your dreams, Pilar and Lucy takes you to places you’ll never want to leave.

Pilar and Lucy II "to twirl all girly"  is a fun, flirty gardenia-based scent.
You’ll want your skirt to blow up like the photo of Marilyn Monroe on the subway grate, or to twirl in the breeze in happiness. The scent is about optimism and sweetness, good girls finishing first.

And girls, there’s more! Devour fragrance oil. You know, the one seen in this summer’s French Elle on what’s hot in California, in the Pre-Emmy Celebrity basket, and even the FiFi 2006 Award gift bag (yes, Sarah Jessica Parker got it first)…the fragrance oil Lindsay Lohan, Hillary Duff and Ashley Olsen are known to wear…

The story of Devour: ‘I just want to eat you up’ is what Brenda Kim’s beau said to her when she hand-blended this fragrance oil… so Kim, an L.A. beauty designer – makes sense, doesn’t it? – just went ahead and launched Devour! Simple no?


Devour is a fresh, exotic scent that provides calming elements for the body, mind, and spirit. The notes blended to create Devour include Lotus, Himalayan Blue Pine, French Lily-of-the-Vallet, fig and Cashmere Musk.

Yellow - 605 North La Brea Avenue (323) 525 - 0362 - GOOGLE MAPS
Website : www.yellowboutique.com


 


Chic West Hollywood’s
Sunset Plaza
...
Tracey Ross
 
Skip over to trendy Beverly Boulevard ...
Sage, Scent Bar
 
Slide on down to hip & fun Robertson Boulevard ...
Kitson, Kalologie
 
Cat walk on Stylish
Melrose Avenue ...

Ebba Los Angeles, Apothia of Ron Robinson for Fred Segal, Santa Maria Novella
 

And make that right turn off Melrose on La Brea Avenue ... Yellow

 
Don’t miss busy 3 rd Street ... Hillary Rush
 
Pop down to Artsy Venice ... Strange Invisible Perfumes
 
Head to Chic Brentwood ...
Marie Mason Apothecary
 
Drive up the coast for
Sunset in Malibu ...

Creative Scentualization
 
Download the wallpapers ...