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"Don't rub your wrists together, you'll bruise the fragrance!"

Blackwell

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Member since : 03.30.2008
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06.08.08 23:22

A L'Artisan SA at a Barneys has told prospective buyers of their fragrance, "Not to rub the wrists together because it will bruise the molecules." Okaaaayyyy. Step away from the counter slowly. This sounds like a well rehearsed line from a sales training seminar. It's also a myth that I thought had been dealt with by Dr. Luca Turin & Tania Sanchez in his recent book, Perfumes The Guide (pgs 46-47). So, why is this myth being perpetuated in the fragrance industry? Why are SA's still being taught to warn clients not "to rub their wrists together"?

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