The FiFi® Awards are considered the "Oscars" of the fragrance industry. This prestigious, iconic New York event showcases and honors the very best the fragrance world has to offer. Com... Read On
A highlight of the evening will be the 2012 "Elizabeth Taylor Fragrance Celebrity of the Year Award" presented to JUSTIN BIEBER. The "Elizabeth Taylor Fragrance Celebrity of the Ye... Read On
New York N.Y. April 30th 2012. Cheers, applause, gasps and laughter wafted around the grand ballroom of The Mandarin Oriental Friday morning as The Fragrance Foundation hosted the 2012 FiFi®... Read On
New York NY April 12th 2012. The Fragrance Foundation is pleased to share the 2012 Top Ten FiFi® Finalists. “Announcing the top ten finalists is exciting as now we can really say we are in Fi... Read On
The fragrance begins with citrus and aquatic notes of watermelon and calypsone (a molecule with watery and ozonic notes).The heart mixes pepperwood, lavender and cardamom. The dry-down blends woo... Read On
With this in mind, the Foundation has created an ‘Indie” Fragrance Committee to support their excellence and talent, celebrate their individuality and craftsmanship, give a voice to the indie bra... Read On
The Fragrance Foundation is positively ‘gleeful’, honored and excited to announce that Emmy and Golden Globe Winner, star of the mega-hit series Glee, the incomparable Jane Lynch will host this y... Read On
This voluptuous floral fragrance’s opening is slightly spicy with notes of ginger, cardamom and sclary sage blending at the top. The heart is a white floral bouquet with a slight tuberose effect,... Read On
The Ninth Annual Russian FiFi® Awards were presented on December 1st in Moscow with over 100 fragrances created in 2011 participating in the ceremony that took place on the River Palace boat. Mo... Read On
A floral oriental scent, Shine opens with mandarin, pear and pink pepper. The floral heart mixes mimosa, lily of the valley and sunflower. The warmer base is a combination of tonka bean, vanilla... Read On